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Alex van Ginneken

Developed the personal website for Alex van Ginneken, a business coach, author, and AI consultant.

Role
Designer + Full-stack
Period
2015
Stack
Design, WordPress, Front-end
With
Design and development by Frank Spin, Concept by Alex van Ginneken
Main preview of the Alex van Ginneken project

The problem

Alex combines coaching, books, and AI advisory. The site needed to show that range without feeling fragmented.

Approach

I designed and built a focused personal site that groups his work into clear themes and entry points.

Outcome

The result is one profile platform that feels consistent and makes next steps obvious.

What changed

  • Clearer positioning across multiple service areas.
  • More credible online presence for the personal brand.
  • Simple structure for future content updates.