ConversionKit
Designed the web app and built the HTML front-end for ConversionKit, a platform for adding conversion-boosting elements to websites.
- Role
- Designer + Front-end
- Period
- 2018
- Stack
- Design, Figma, HTML
- With
- Design and front-end development by Frank Spin. Concept by Bouke Majoor
The problem
ConversionKit needed an interface marketers could grasp quickly, without losing implementation detail.
Approach
I designed the app experience and built the HTML front-end so ideas could be tested in a working context instead of static screens.
Outcome
The team could move faster on feature scope and interaction decisions.
What changed
- Faster product decisions using clickable front-end screens.
- Usable UX for conversion-focused feature sets.
- Reusable HTML structure for ongoing iteration.
