Pixformance
Designed and developed the website for Pixformance, a German supplier of innovative fitness equipment, with Fitbrand.
- Role
- Designer + Developer
- Period
- 2019 - 2020
- Stack
- WordPress, Figma
- With
- Branding by Fitbrand, Design + development by Frank Spin
The problem
Pixformance needed an international website that explains a technical fitness product clearly across different audience types.
Approach
With Fitbrand, I designed and developed the site in WordPress, combining strong product storytelling with practical page structures.
Outcome
The brand gained a scalable digital platform for product communication and market outreach.
What changed
- Stronger international presentation of product value.
- Clearer product and content hierarchy.
- Maintainable WordPress setup for ongoing rollout.
